Seema Khandkar at CES 2018: Infotainment Blog

CloudCar joined several companies at the annual CES (Consumer Electronics Show) in Las Vegas to show off their latest technology. In this blog, CloudCar’s Senior Product Manager Seema Khandkar shares what she experienced on the show floor.

CloudCar completed yet another successful showing at CES 2018 with a number of top name car manufacturers visiting a private preview of our latest product offerings. We demonstrated CloudCar’s unique platform that provides automakers with a unified, extensible and versatile cloud-based solution. Our platform supports an array of features and service integrations from regional content providers, including connected-home integrations and multi-intent voice commands, all of which are driven by CloudCar’s deep learning algorithms that gather insights about people’s habits and preferences. For drivers, it acts like a digital assistant in the car, bringing you content without having to resort to opening and closing individual applications making it convenient, relevant and easy to use.

On the show floor, it was heartening to see automakers like Mercedes and Hyundai adopt an approach very similar to CloudCar’s “Content. Not apps.” mindset, which is one of our guiding principles. CloudCar is ahead of the curve, considering we were the ones to pioneer it, with content ranging from point of interests, media, communication, smart home, bookings and more.

BYTON was all the buzz during CES with their 49” coast-to-coast display screen that enables a shared experience in the car for all passengers and personalized experience with tablets. There is certainly no dearth of screens in this car! The increased viewing real estate allows multiple applications to be displayed at once: Navigation, Media, Search. Search for a restaurant and drop it into the Navigation panel with a drag and drop hand gesture! However, it seems like they might have gone overboard with wellness features such as the heart rate monitor and oxygen saturation calculator. Whether one would measure oxygen levels or blood pressure via the car seems questionable.

It’s interesting to see Ford’s, Toyota’s and Nissan’s play on the word “Mobility.” Ford is partnering with Silicon Valley’s Autonomic company to build a smart cities platform. Toyota is building on its Concept-i series, making it accessible for wheelchairs and the elderly community. Nissan’s brain-to-vehicle is trying to make driving more enjoyable and safer by anticipating driver’s reactions and providing intelligent synchronous assistance. Whatever the messaging may be, it’s clear our need for content is not limited to cars. We want our content to transfer from home to car, and then to any other shared mobility channels we use with ease. I’m happy to say that CloudCar’s platform is designed for this seamless transfer across multiple devices.

CES tends to be the forbearer of things to come, eventually. We have been hearing about autonomous driving for a while (and many of us are tired of waiting), but each year it does seem a bit closer. I for one want the AI/robots to do the driving so that I’m freed up to do something else. It is good to see the heavy investments in 5G infrastructure from the likes of Intel and Qualcomm, which means the industry is readying itself for the sheer amount of connected car data and that’s good news for cloud-based in-vehicle services, like those of CloudCar. It’s always exciting to go to CES and be reminded of the innovation and technology that thrives, sometimes taking baby steps and sometimes giant leaps towards a connected and safer future.

By | 2019-04-01T12:43:23+00:00 January 25th, 2018|Categories: Blog, CloudCar, Industry News, Press, Product Experts|